Picking the right paint finish
Paint finished vary between matt, gloss and low sheen.
Matt emulsion is best for indoor walls. It’s available in different levels of toughness, including a super-durable finish that’s ideal in high traffic areas like hallways or kids’ bedrooms.
Gloss gives wood and metal a glossy look and is a popular choice for wood, whereas low-sheen is best for busy, high-traffic areas
give some great paint advice on how to pick the right finish over on their website